Contact Center & Customer Experience
Making sure everything is connected and able to communicate
Aba 5 operates in the contact center market in Portugal and intends to go international. SP Business Group was invited to be part of the launch project, to ensure that Aba 5 started from a better position at its beginning – in matters of planning and branding strategy, marketing, communication, and strategic development.
meet the team that made everything possible
Samuel Pedro & Luís Vieira
Increased potential & effectiveness for strategic decision and action in the Angolan market in different functional areas as Branding, Marketing & Communication
A new set of interaction points with stakeholders that increases the perceived value of the brand and creates a new positioning
A set of new channels to communicate more effectively with stakeholders, increasing the capacity for creating awareness
In addition to these key points of the project, we were also responsible for creating all stationery, marketing, and online channels.
All elements of the project were accompanied by studies and strategic analysis taking into account market trends, competitor analysis, and modeling by leading companies in the market.
INTERESTED IN WHAT WE CAN DO FOR YOU?